Beirut, 5 September 2014 - F.P.Journe celebrated the opening of its 10th Boutique in Beirut, Lebanon, in the prestigious Achrafieh district. François-Paul Journe cut the official ribbon, accompanied by Claude Sfeir, partner of the new F.P.Journe Boutique, Madame Ruth Flint, Her Excellence the Swiss Ambassador to Lebanon, and Mr Ziad Hawat, Mayor of the city of Byblos. This is the brand’s 9th Boutique, following those of Geneva, Paris, New York, Los Angeles, Boca Raton, Tokyo and Hong Kong. Beautifully designed according to the same concept as the other Boutiques, it will bring the prestige of Haute Horology to Middle Eastern collectors.

Thanks to his continuing research into precision timekeeping, François-Paul Journe conceives unique Haute Horology watches that are unparalleled, both aesthetically and technically. His innate sense of innovation has won him many prestigious awards and prizes the world over.

The new F.P.Journe Boutique in Beirut will allow visitors to discover the brand’s exclusive universe, in an elegant yet relaxing atmosphere. It will feature a salon and a library, where collectors may discuss their shared passion. They can admire the complete collection of the brand’s precision chronometers, with enlarged black and white photos of the master and his watchmakers at the workbench decorating the walls, while discovering the Limited Series and other special editions exclusively reserved for the F.P.Journe Boutiques.